/SAME OPERATOR · TWO PATHS
LEARN IT.
OR HAVE US BUILD IT.
One engineer runs both brands. Express Intent teaches you how to ship product yourself. Enoch Odu Studios ships it for you. Same playbook, same stack, same operator. Pick the path your situation demands.
/LEARN — EXPRESS INTENT
SHIP IT YOURSELF.
Workshops + build nights + a community of people doing the same thing. You leave with the skills, the codebase, and the autonomy to ship the next one without anyone.
- $47 Build Night (live workshop)
- $97 Build Night + recording
- $150 strategy call (1:1 with the operator)
- Member library: workshops, prompts, skills, configs
/BUILD — STUDIO
WE SHIP IT FOR YOU.
Same engineer who teaches the workshops builds the software. Fixed pricing, weekly demos, code in your repo. You skip the learning curve and get straight to a shipped product.
- $500 Pilot — one automation in 5 days
- $3k-$25k+ fixed-price custom builds
- 14 service detail pages with anchor pricing
- Retainer plans for post-launch support
/HEAD TO HEAD
| DIMENSION | LEARN (EXPRESS INTENT) | BUILD (STUDIO) |
|---|---|---|
| Output | You shipping it yourself | Working software shipped to you |
| Time horizon | Weeks to months (depends on your hours) | Fixed weeks (2-10) per project |
| Cost | $47 workshop / $97 build night / $150 strategy call | $500 pilot → $3k-$25k+ fixed builds |
| Skill level required | Technical, willing to learn, comfortable with terminal | Zero technical skill required |
| Best for | Founders who want to own the build long-term | Founders shipping urgently or non-technical buyers |
| Outcome you keep | Skills + working project + ongoing autonomy | Working software + code you own + documentation |
| Time to first working result | 1-2 weeks of focused effort | Week 1 demo, full launch 4-10 weeks |
| Failure mode | You stall or get stuck | We deliver but you're not the one driving |
/CHOOSE LEARN IF
- You want to build software as a long-term capability — not buy it once.
- You're technical enough to be dangerous (some coding, comfortable with terminal).
- Your time is cheaper than $5k/month or you have more time than money.
- You want to ship multiple products over time, not just one.
- You enjoy the building part. Not everyone does. If you do, learn.
/CHOOSE BUILD IF
- You're shipping urgently (paying customers, demo deadline, funding round).
- You're non-technical and don't want to become technical for this project.
- Your time is worth more than $200/hour. The math works against learning.
- You want one polished product, not the ability to ship many.
- You don't enjoy the building part. That's fine — leverage someone who does.
/THE HYBRID PATH
About 30% of clients do both. They take a workshop at Express Intent to understand what's under the hood, then hire the studio to ship the actual product. They end up with a working build AND the technical literacy to extend it.
We do not push this. If you want the build, just hire the studio. If you want to learn, just buy the workshop. The hybrid is a side effect of having the same operator on both sides — not the goal.
STILL UNSURE?
30-minute discovery call works either way. We'll tell you honestly which path fits your situation — even if the answer is "take the workshop and don't hire us."
BOOK A FREE CALL