FREE EMAIL COURSE · 5 LESSONS · 5 DAYS
5-DAY
AUTOMATION SPRINT.
One short, opinionated email a day for 5 days. Designed to give you a real answer about whether you need custom software — without booking a call.
/WHAT YOU'LL GET
DO YOU ACTUALLY NEED CUSTOM?
The 5 questions that decide whether you need custom code or just a sharper template. If a $79/mo SaaS solves 80% of your problem, we'll tell you.
THE SCOPING GAUNTLET
How to write a scope a developer can actually quote against. The 4 sections every scope needs, and the 3 mistakes that double your bill.
THE MVP TRAP
Why founders overbuild their MVP, the checklist we use to strip it down, and the one feature you can ALWAYS skip in v1.
HOW TO HIRE A DEVELOPER
The 4 questions to ask any developer or agency before you sign anything. None of them are about tech stack. All of them filter real signal from sales pitch.
AI WITHOUT THE HYPE
Where AI actually saves money in 2026, where it's just a markup, and how to tell the difference. Specific to your business, not generic.
/THE FINE PRINT
One email per day for 5 days. After day 5, you'll get the occasional newsletter — once or twice a month, max — until you unsubscribe.
No spam, no fake urgency, no "ACT NOW or lose access forever" tricks. If you don't want any more emails after day 5, the unsubscribe link works.